Opportunity 17Services & Digital LifeEvaluation & Technical
Evaluating the usability of everyday service apps and identifying improvement opportunities
Opportunity Description
ContextComplex screens, unclear instructions, and too many steps weaken the app user experience.
OpportunityEvaluate the user journey in defined tasks and identify the improvements that raise ease of use and clarity of procedures.
Opportunity Owner
An entity that owns a service app or provides digital services
Target Audience
Specialists in user experience, interface design, software testing, accessibility, and digital product analysis
Scope of Contribution
●Identify the core tasks the evaluation will cover
●Design usability tests suited to the target groups
●Observe points of friction, errors, and recurring difficulties
●Prepare recommendations to improve interfaces and the sequence of procedures
Expected Deliverables
●Evaluation report
●Prioritized list of issues
●Proposed improvement designs
●Indicators to measure usability
Solution Requirements
Use of a clear methodology◆Protection of participant data◆Consideration of accessibility◆Documentation of test results
Contribution Evaluation Criteria
Test quality◆Clarity of issues found◆Feasibility of recommendations◆Measurability of improvement
Mode of Participation
Research-based, technical, developmental, or experimental